Creating a Global Recipient Choice Campaign

  • Updated

With Sendoso's continuing focus on improving the Sender and Recipient experience, we've released a way for a single Send or Campaign to work across multiple gift types, locations, and currencies.

Global Recipient Choice Campaigns enable you to send a single link across many currencies while enabling them to choose from over 3,000 items in our international marketplace.

Here's a short video overview from our Customer Education Team:

In this article, we'll go through how to set up a Global Recipient Choice Campaign and how the experience unfolds from the recipient's perspective.

Creating the Global Campaign

eGifts are now included in the Direct Marketplace with this new Campaign type, so to start, you will select Direct Marketplace.

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Once you see the Marketplace page, you'll want to select the Create Recipient's Choice Campaign in the top-right corner.

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Once enabled, you'll be able to add a blend of eGifts and Direct Marketplace items into one campaign. For this article, we'll be adding a few eGift options for different countries. Use the filters on the left to find the gifts that can be redeemed/shipped to your recipient's region!

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When adding gifts that can be received/redeemed in your recipient's country, you can use the filters on the left to find the gifts that apply to the country selected. If you want to be sure to cover multiple countries in your Campaign, repeat the filtering process for each country.

If you want to filter the gift results to gifts that can be sent to multiple countries, click each country in the filters and see what is offered. In the gif below, the Mastercard eGift can be used in Austria, Estonia, and France.

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Once you make all of your selections, click Save and Continue at the top to review your choices.

Continue through the Campaign creation process to save your new campaign!

The Recipient Experience 

When your recipient receives the gift offer, they'll be prompted to choose their location, which will reveal the gift options available in their country.

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They will then either redeem their eGift as normal or provide their address so they can receive the gift they've chosen.

FAQs

How many gifts can I add to the Campaign?

Up to 30 options! You can even add an option to donate to a charity. For more information, check out this article

Can I send inventory from a warehouse this way?

Not yet, but stay tuned for more information regarding this in 2025!

How do I see which gift the recipient chose?

From your Send Tracker! You can see which gift they selected when you open the Send Details page.

Want to share your ideas on how to improve Sendoso? Check out our Community Forum! Leave feedback on product updates and post your ideas for how to improve all of Sendoso's offerings!

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