Campaign Overview

  • Updated

Campaigns used to be called "Touches". Read about the change here

A Campaign is a configured Send available for Senders within your Sendoso account. Once you set up a Campaign, your Senders will be able to initiate Sends to recipients from their end of the platform. Only Admin and Manager Sendoso users can create Campaigns.

Note: any physical items must be sent to one of our Sending Fulfillment Centers before creating the Campaign. Here's a best practice guide on how to send items to our Sending Fulfillment Centers. 

Campaigns can be manual or triggered. Manual Campaigns need to be physically initiated by a Sender. Triggered Campaigns are set up through one of our many integrations and do not require a Sender to initiate the Send.

For more information on our integrations, click here. However, we would recommend you review these articles first to get a general sense of the Campaign creation process and then move on to review the integrations articles.

First, you'll need to log in, navigate to the Campaigns tab, and click the + Create Campaign option.

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There are several types of Campaigns you can set up depending on your sending strategy. Click the links below to jump to the article about the type of Campaign you'd like to create.

Types of Campaigns:

  1. Sendoso Choice: eGifts sends
  2. Sendoso Direct: Products and experiences from select vendors from our Marketplace
  3. Sendoso Choice Direct: Products from up to 8 select vendors from our Marketplace. Recipients will be able to pick one gift out of 8 options.
  4. Inventoried: Products that you’ve sent to one of our warehouses - BYO Box or a Single Item
  5. Amazon: Products from Amazon

For additional training on creating Campaigns, check out these Sendoso University courses and this webinar

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